The Value of Unstructured Data

Paul Hake, a predictive and advanced analytics specialist with IBM’s Healthcare Analytics team, discusses the emergence of cognitive computing and how it can be applied to healthcare. Paul specializes in data mining and machine learning and has 14 year’s experience designing and implementing analytics solutions in the Healthcare and Life Sciences Industries.

As part of the Medical Development Insights series on URBN, I interviewed Paul about the intersection between “big data” and healthcare. Currently, “structured data” (easily quantifiable, often seen as checkboxes on forms) dominates the healthcare data field. However, “unstructured data” (narrative information) may contain some of the most important information for understanding, diagnosing and treating patients.

Click here to listen to the interview.

Several key quotes from this interview:

  • A lot of the useful, powerful data . . . is not captured in the structured data.”
  • 70% of the determinants of your health is behavioral.”
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About Edward Dolan

My expertise is in improving project success for bio-medical technology companies. I consult, train and coach decision makers, both executives and employees to:

• Recognize the real, underlying problems that stymie further progress.
• Change what is undermining their success.
• Develop systems that will reinforce, sustain and build upon their achievements.

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